Renfro Productions & Management has a long history of producing successful shows. Why? We have the expertise in formulating an extensive advertising campaign geared to reach your target audience.

This year the Fort Wayne Sports, Vacation & Boat Show will see an increase in it's overall advertising budget - more than double the previous year! A public relations effort is an essential part of an encompassing marketing strategy. Media kits will be distributed two months prior to the event, with radio and television promotions, special on-site television coverage, and advance discount coupon promotion with major local retailers.

A massive publicity effort is a major vehicle in promoting a successful consumer event. We are the experts in this field. Advertising and promotion for the Fort Wayne Sports, Vacation & Boat Show is designed to reach millions of people via:

• Mailing of pre-show news releases to more than 150 statewide publications;
  
• A comprehensive advertising campaign encompassing the entire state;
  
• Remote radio broadcasts on location at the show, continuous interviews with exhibitors and seminar personalities, and on-site TV coverage;
  
• Pre-show promotions via radio and newspaper

For detailed info on the advertising markets reached by our shows take a look at the media coverage map (a PDF document).